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Booking engine integration
Vendor-agnostic booking engine integration for hotel websites. Cloudbeds, SiteMinder, Mews, Little Hotelier, WebRezPro, RoomRaccoon, Guestline. Shipped with every build.
Sites from £500
Direct-booking sites for Airbnb hosts and small properties.
You own your data
Your domain, your guest list, your bookings. Not the OTA’s.
No OTA commission
Every direct booking skips the 15 to 18% middleman cut.
Vendor-agnostic
Connect any booking tool. We take no reseller commission.
Booking engine integration, done properly.
Vendor-agnostic. No commission on your engine choice. Widget SDK where the vendor supports it, iframe embed where they don’t, deep-link fallback for edge cases. GA4 funnel events wired at launch so you can actually see the uplift.
How our integration layer works
Where the booking engine offers a modern widget SDK (Cloudbeds, Mews, RoomRaccoon), we embed it inline and style it against your design system so the rate calendar feels part of the site. Where the vendor only offers iframe (some Little Hotelier and older WebRezPro configurations), we use iframe with light styling and route the guest cleanly through. Where neither is workable, we drop a well-designed deep-link with pre-filled parameters so at least the friction between your page and the vendor’s checkout is minimal.
What happens on the guest journey
- Room list: our design, our rate display, our imagery
- Room detail: our template, booking engine handles availability check
- Rate selection: booking engine widget inline, styled to match
- Guest details: booking engine handles form, we track the event
- Confirmation: booking engine handles email, we log to GA4
Direct-booking analytics that come with the integration
- room_view (property, room type)
- rate_view (property, room type, rate, dates)
- guest_details_start (property, cart value)
- booking_confirmed (property, revenue, direct vs metasearch source)
Booking engines we integrate with
Vendor-agnostic. No commission on your choice.
We integrate with most major booking engines. If your property is on a vendor not listed here, we’ll work with it or tell you why we wouldn’t.
Or your existing vendor. Opera and enterprise stacks scoped separately.
FAQs
Common questions.
Is WordPress the right stack for a hotel?
For 90% of independent hotels, boutique properties, B&Bs, and small groups, yes. WordPress with Elementor gives your marketing coordinator control without needing a developer. Enterprise groups on Opera or custom PMS/CRS stacks get scoped separately.
Can you integrate our existing booking engine?
Almost certainly. Cloudbeds, SiteMinder, Mews, Little Hotelier, WebRezPro, RoomRaccoon, and Guestline are the majors we ship regularly. If you’re on something more unusual, tell us on the discovery call and we’ll say honestly whether it’s viable.
Do you take a commission on our booking engine choice?
No. Vendor-agnostic is the whole point. We don’t take reseller commission from any booking engine, PMS, or CRS. If your existing engine is wrong for the property, we’ll say so.
What direct-share uplift can we realistically expect?
For independent hotels, bespoke web + integration + on-page CRO typically shifts direct share from around 35% to around 50% in year one. This is the honest number. It is not OTA replacement.
Do we have to take the support plan?
No. The support plan is optional and cancel any time. £150 per property per month for Independent, £350 for Boutique, £800 for Group. Backups, updates, uptime, booking engine health, monthly analytics readout.
What about ongoing hotel SEO?
On-page hotel SEO ships at launch with every build. Ongoing SEO retainer goes to our sister brand Marketing The Change. Different job, different specialist.
Do you own our site after launch?
You do. IP transfers on final payment. If you want to move host later, we’ll help you migrate at no extra cost within the first 12 months.
Talk to us about your hotel website.
Reply within one working day. Preliminary proposal in writing. Discovery call is 30 minutes, no hard sell.